Below you'll find a list of all posts that have been categorized as “Video Production”
Video is one of the most effective marketing tools there is. However, if you really want to get the best return on your investment, you should be looking for ways to cut costs on your corporate video shoot. Here are some ideas for how to make your money go as …
Are you using video to market your business? If you haven’t yet made the leap to video marketing, you’re very much in the minority, and you can’t afford to be left behind your competitors. However, corporate videos are not all created equal! If you want to get the best results …
As a professional video production company, we regularly get asked a wide variety of corporate video questions from a whole host of different clients. If you are thinking of harnessing the power of video marketing for your business, we want to give you an idea of the things you need …
Your content marketing strategy should have the ultimate aim of driving traffic to your website and encouraging sales. But this doesn’t mean it should be overtly promotional. These days search engines prioritise quality – content that offers value to the user, providing them with the knowledge they need to make …
Video is now becoming an integral part of training, being used to inform and educate both staff and customers. But if you plan to use video as part of your training, you need to make sure your content is doing the job you intend it to do. Here’s everything you …
The corporate videos you choose to make can say a lot about your business and so does the corporate video talent in them. You want all your video marketing content to inspire trust in the consumer and make your brand more memorable. So, in order to achieve this, who are …
If the last couple of years have taught us anything, it’s that businesses need to find new ways to connect with their target audiences. If you’re looking for an effective and engaging way to reach the people you need in large numbers, corporate video is the ideal method. Here’s everything …
If you’re not making company Christmas videos, you’re missing out on a great opportunity to communicate with your workforce. Here we take a look at some of the reasons why you should be making company videos for Christmas or to celebrate the end of the year, as well as sharing …
Lockdown is soon to be no more! ‘Freedom Day’ is set to come in early November. After around 270 days of forced closure, Melbourne businesses will finally be able to reopen – and hopefully stay open. There will be a rush of customers and clients ready to do business with …
Learning and development are key components of creating a competent, productive workforce. But with training often taking up large amounts of time and money, Melbourne businesses and those around the world, are looking for more efficient ways of delivering the training their workers need. Training videos can be the answer. …
Create Your Video Marketing Strategy Before Production Begins Using video in your marketing can provide many significant benefits for your business. But if you want to achieve maximum results, you need to have a definite video marketing strategy for how and where your content will be used. This not only …
How to Boost SEO with Corporate Video The online marketplace is now more competitive than ever before, as the pandemic showed every Melbourne business the importance of having a strong web presence. If you want your business to succeed, it is essential that you stand out from the crowd online. …
Melbourne Corporate Video Guarantee Video is one of the most effective marketing tools for generating ROI and a positive perception of your brand. But if you want to use video to promote your products and services, your marketing videos must be of the highest quality — this is the only …
Why add video to eLearning training? Technology has changed how we do a lot of things — and learning is one of them. Online learning, or eLearning, is becoming increasingly popular, and recent world events have shown just how important eLearning can be, with people unable to take classes in …
Video content for business has exploded over the last few years. If you get video right, it can help your business website to grow, leading to ever-increasing levels of success. But in such a competitive marketplace, how can you make your website marketing videos stand out from the crowd? What …
Increasing B2B sales with video In an increasingly competitive marketplace, businesses are all trying to find different ways to make themselves stand out from the crowd and boost B2B sales. Video is a highly effective tool when it comes to increasing your sales and it comes with great ROI. Here …
Video marketing is one of the most effective ways to reach your target audience and boost your business success. But, with video content being viewed and shared so widely, choosing the right company to produce your corporate video and match your brand is important, otherwise you could risk harming your …
It’s vital to make corporate videos more engaging in 2021, engaging the viewer throughout a corporate video means you can be assured they hear all intended messages without distraction, as well as reach the all-important call to action details at the end. Poorly made or boring videos won’t engage the …
In today’s social media-driven world, it is more important than ever to make your business stand out online. Promotional videos should be an essential part of your marketing mix, as they bring your brand messaging to the world. But if you want your promotional videos to succeed, what are the …
In today’s online world, your business has to compete harder for attention than ever before. So why compromise the very things that could make you stand out from the crowd? Here we take a look at how using professional custom video animations can make all the difference to the success …
Digital video marketing has never been more important than it is today. With so many brands competing for attention online, businesses are having to work harder than ever to stand out from the crowd. But does this mean you have to spend your hard-earned budget on the services of a …
Apps for businesses are now big business in themselves. With the field becoming more and more competitive, it has never been more important to make your product stand out from the crowd. Video marketing for B2B Apps is the ideal way to grab the attention of business buyers and increase …
This blog is going to be a little different from our usual monthly posts. This time, we aim to not only tell you but show you exactly why professional testimonial videos deliver more than amateur videos made on laptops or smartphones. At Rockmans Creative Media, we post a monthly blog that …
When you really want to make a difference between your business and your competitors, a documentary-style corporate video can be the answer.
Using video in your business pitch can make all the difference between success and failure.
The current lockdown is a difficult time for a lot of businesses, but it’s vitally important not to let your brand be forgotten.
The current climate is unlike anything we have ever known before. The impact of the Coronavirus outbreak is being felt all around the world, with many countries now on lockdown. This has had a huge impact on businesses across all industries. However, not all businesses are closed, or even suffering …
Here is a list of 10 Fantastic Australian Voice Over Artists that Rockmans Creative Media use and recommend highly. Matching the best VO talent to a project is vital and when done well, it enhances the message, delivers authenticity and lifts the visuals to greater effect. We have created a …
What makes a good training video in 2020? Here we offer 8 tips for modern training videos. Training videos are becoming increasingly important for a huge number of companies across every industry. Producing a high-quality modern training video is a worthwhile investment as it ensures all your staff or customers …
Here we explain why and how to use social media marketing videos to make your business stand out from the crowd.
