Shooting a Web Video at the airport

Welcome! to Rockmans Creative Media’s Web Video Page!
Promotional Web Video is the most powerful medium to deliver key information to your core audience.
It’s sheer versatility for exposure is why it’s the fastest growing Marketing Method.

Click on the short intro video to get started.


Web Video – The Video Swiss Army Knife!

At Rockmans Creative Media we believe all web videos are promotional videos as they represent your brand and company image. Promotional web videos can educate, inform, showcase, and create interest.
They can include testimonials and demonstrations as well as highlighting your key features, point-of-differences, staff and premises.
But most importantly they should drive people to a follow up action, so it’s vital that they are created for the right audience and placed on the correct page to reach that audience.

Promotional Video = Web Video

Video is a powerful promotional tool.
It has a multitude of applications, and is a must if your business is trying to increase brand awareness, promote a product, a service, or the company itself.
Promotional web videos can be used to increase sales and enquiries, raise the profile of a company, and increase customer knowledge of your products and services.
They can help you build client loyalty, promote your message and communicate to customers and society at large.

Below are two great web video examples; the first is a product comparison video for TORK Industrial Cleaning Cloths, the second for Pub Payments and their new terminals.

Tork Promotional Web Video (created for Iezzi)
Pub Payments
Production Experience is Key

There are many factors that go into creating a successful promotional video. But the most important ones are the professionalism and knowledge of the production team. The script and presentation must be geared towards achieving specific outcomes, and the final video must be professionally produced and edited. Visual quality of presentation is also very important. A good message can easily be lost in a bad video. Viewers will associate the quality of your video with the company name and its products.

This example is a web video created for RocheMartin, this video focuses on their SmartCoach program and is used on that page within their website.

RocheMartin
 
MST Lawyers
Content = Authority

Google wants to see you are a contributor and an authority in your field.
The internet gives you great access to public platforms, social media sites and video sharing sites.
These are wonderful platforms that you can use to host your video and secure your company as an authority in its field. This category of web video should be designed to educate your customers and clients and in turn tell Google that you are worthy of a high page rank.

Here is a video created for MST Lawyers, this video educates (in a fun way) on Wrongful Dismissal Laws.

Landing Page Videos

These are specific messages given by video that correspond to the page content around it, for example:
A big red arrow on screen pointing upwards with a voice over saying “To discover more click our Blog button at the top of this page”.

Here are three Landing Page example videos, the first is for Murnong Farming Inverleigh and was created for their Home page with directions at the end to “click on the Resource Tab” for more information. The second is a video designed for the main page of an Online-Learning Resource website, it welcomes guests to the site, informs them on what to find there and directs them to visit “links above” for further learning. There’s also an example from DFK Lonsdale Accountants with a video created their Financial Planning web page. So you see landing page videos give specific messages for specific pages and specific audiences!!

Murnong Farming Inverleigh
Complete Sports Care/Tendinopathy
DFK Lonsdale Accountants

Experience is Key !

Rockmans Creative Media brings a professional skill set and over 18 years ongoing television experience to your video project.

We understand that we are custodians of your brand.
Our promotional videos are unique, and are tailor-made to meet your company objectives.

We know how to produce engaging, attention grabbing and interesting promotional videos.

Video Production Shoot on Location

Video Production with JimmyJib Crane

Interested in Seeing Some Promotional Web Video Case Studies ?

Because we believe in holding very little back we’ve created case studies for a lot of the most popular styles of video we get asked to do.  Click the button to see a case study on a Promotional Web Video

Take Me to the Case Study!

Click Here to go to a Promotional Web Video Case Study 

A Few of Our Clients…

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web video


Ready to Get Started?

Why Rockmans Creative Media?

  • Rockmans Creative Media brings a professional skill set and over 18 years ongoing television experience to your video project.
  • We understand that we are custodians of your brand.
  • Our promotional videos are unique, and are tailor-made to meet your company objectives.
  • We know how to produce engaging, attention grabbing and interesting promotional videos.
Email Us At Sales@rockmanscreativemedia.com.au or fill out the contact form.
Or Give Us A Call On 03 9500 0053

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Web Video experts showcase examples and give descriptions of the various types and styles of web videos.